AgencyAnalytics

Build custom metrics in your Client's settings area, then add them like you'd add any other widget to a report or dashboard.

Custom Metrics

Create custom goals from the Goals tab of the Home page, then add them like you'd add any other widget to a report or dashboard.

Create custom goals

Possible custom metrics formulas you can use for your Clients.

Custom metric example formulas

Find answers to frequently asked custom metrics questions.

Custom Metrics FAQ

Monitor key metrics effortlessly and stay ahead of changes with alerts for target numbers or percentage shifts.

Metric Alerts

A centralized, always-on snapshot of how your clients are performing.

Monitor performance across all your clients with the Roll-up Table

Compare the performance of your metrics directly against industry averages with Benchmarks.

Benchmarks

Enable Forecasting on data dependent chart widgets to help your team easily make data-driven decisions.

Forecasting

Spot unusual behaviour in key metrics by enabling Anomaly Detection on line and area graphs.

Anomaly Detection

Metric Insights showcase actionable improvements: visualize trends, benchmark comparisons, detect anomalies, and forecast performance

Metric Insights

Tatum Savage

Matthew Davis

John Sexon

Learn how to use our suite of data analysis tools. 

Analyze Your Data

Everything you need to know about the site auditor tool.

Site Auditor Overview

Learn how to troubleshoot and verify the most common errors found by Site Auditor.

Verify Site Auditor Errors

Josh Cunneyworth

Run site audits and analyze reported issues

Site Audits

A quick guide on what our site auditor's settings mean and what they do

Customize the Site Auditor Crawl Settings

We discuss how to analyze page-level tests and results.

View and analyze site audit pages

Navigate to Site Auditor within the Client you'd like to run a one time audit, then edit your settings before running the audit.

Run a one time site audit

In Site Auditor settings, click edit, then select your frequency preferences from the available dropdown menus.

Schedule recurring site audits

Click the settings button at the top right to edit your crawl settings. You'll then enter the paths or URLs to be excluded from the auditor.

Exclude specific pages from being crawled

Once your audit has completed, view the issues/errors found by clicking each type of error

View audit issues and errors

Head to the site auditor's history tab and select the past audit you'd like to view results for.

View previous site audit results

Click the "Export" button at the top right, then choose either a PDF or XLS file, or a shareable web link.

Download site audit results

Head to the site auditor settings and select the past audit you'd like to compare with from the drop down menu.

Compare to a previous site audit

Head to the history tab in the site auditor, select the test data to remove and click the delete button.

Delete old site auditor data

Hover over the test or page you'd like to hide from your results, and click the eye icon next to it in order to dismiss it.

Ignore tests or pages in the site auditor

Click the settings button at the top right, and select "show ignored tests" or "hide ignored tests" from the drop down menu.

Show or hide ignored tests or pages in the site auditor

Allow our site auditor to crawl your website, or to set specific paths to be crawled.

Allow our site auditor via robots.txt and firewall

How to run, view, edit, and manage Site Audits.

Use Site Auditor

The site auditor checks the URL "example.com/robots.txt", and will report your robots.txt file as not found if it is missing at that URL.

Why can't the site auditor find the Robots.txt file on my website?

To verify what our site auditor reports, access your website's robots.txt file to search for your website's sitemap.

Verify "Sitemap.xml not Found" reported by our site auditor

David Diaz

Learn to troubleshoot Site Auditor issues.

Troubleshooting

The Site Auditor will count both visible and invisible text and will report a "Low Word Count" warning if your page has less than 200 words.

How does the Site Auditor count the words on a page?

NoFollow links used to be treated as a directive by Google. However, these attributes are currently considered as a "hint".

Why does the Site Auditor crawl NoFollow links?

The site audit percentage score is a "grade" based on the issues we find, weighted by page depth and the importance of each issue.

How is the score in the site audit tool calculated?

Description of all issues scanned for by the site audit tool

What issues does the site auditor scan for? What does each issue mean?

Mikel

Find answers to frequently asked questions.

FAQs

Proprietary metrics created by Majestic.com, and used as an industry standard for measuring link profile health.

What are "Trust Flow" and "Citation Flow"?

This article will explore each of the possible "Reasons Lost" codes from our Majestic dashboard.

Interpret "reason codes" for lost or deleted links

Track link building campaigns and show clients the state of their backlink profile

Backlinks

Everything you need to know, to track rankings like a pro

Rank Tracker Overview

Tips on how to choose keyword locations, and whether to include the location within the keyword.

Location-based SERP tracking (best practices)

Google Change (and other keyword Change scores) show how rankings compare on the first vs. last day of your date range

Rankings Change Metrics Overview

Tell our Rank Tracker which Google Business Profiles to track, and choose whether your Google rankings include or ignore the Google 3-pack.

Advanced keyword ranking settings

Quickly find answers to some common Rank Tracker questions.

Rank Tracker FAQ

SEO rankings can vary dramatically based on a variety of factors.

How does AgencyAnalytics fetch rankings?

The "Google Local" data in our Rank Tracker shows how your Google Business Profile is ranking on Google Maps

What is Google Local in the Rank Tracker?

The "Google Mobile" data shows how your site is ranking on Google search results from mobile devices like smartphones and tablets.

What is Google Mobile in the Rank Tracker?

Rank tracking is as much art as science, and rankings can vary based on location, URL, language and date. Incorrect Rankings? Start here.

Troubleshoot inaccurate rankings

This usually results from improper formatting of either a CSV file, or of the folder structure

I received an error message when importing historical rankings data

Track SERPs like a pro, and customize our rank tracker to meet your agency's specific needs

Rankings

Click "Add Keywords", choose your rank tracking location, and you're off to the races.

Add keywords for SERP tracking

When keywords are no longer needed, quickly and easily delete them from Rank Tracker.

Delete keywords from tracking

Click any individual keyword to view it's complete ranking history

View keyword ranking history

Open the settings slider and click to enable/disable Google, Google Local, Bing, and more

Add or remove search engines

Our dashboard allows you to specify one or more geo-targeted locations from which your SERP results will be emulated

Configure rank tracking locations

Toggle the locations column on/off and filter by location for both the dashboards and automated reports

Work with location-based metrics and filters

Apply a location filter, then delete keywords as normal

Delete all keywords for a single location

Open the settings slider and click the check boxes to enable or disable your desired search engines and metrics.

Enable or Disable SERP tracking metrics

Go to the Client's settings and navigate to the Advanced tab. Enable or disable Google 3pack under Rank Tracker and click Save.

Enable or disable Google 3-pack setting

Filter by tag to better organize and analyze your keyword data

Manage tagged keywords in the Rank Tracker integration

Tick the box next to your selected keyword, and click the "tag" button at the top of the keywords column

Apply/remove custom keyword tags

We offer the option to "Star" important keywords in order to track your most crucial keywords more effectively.

Add or remove starred keywords

There are two ways with which you can use the "Star" option to interact with the dashboard.

Manage starred keywords within the Rank Tracker integration

When adding keywords, select the rank tracking language from the drop down

Configure rank tracking language

Toggle the language column on/off and filter by language for both the dashboards and automated reports

How to Use Language Filters and Metrics in Rank Tracker and Reports

The colored "bar charts" display the number of your tracked keywords which fall into specific ranking ranges

Interpret the colored ranking charts

Use the "Add Keywords" button, and enter keywords like normal (with a different location)

Add new locations to existing keywords for rank tracking

Tick the box next to your first keyword, hold down "SHIFT", then tick the box next to your last keyword

Select all (or a range) of keywords

Generate long-tail keyword variants alongside global monthly search data from your choice of data sources.

Get keyword suggestions

Click on a keyword in Rank Tracker, then select the SERP tab.

View SERP competition data for each keyword

SERPS can be verified in the dashboard for tracked keywords by using our "SERP link", with a screenshot of the most recent SERPs.

Manually verify SERPs

Select "Data Import" from the sidebar on your root dashboard, click "Import", then follow the prompts.

Bulk import historical keyword rankings from another provider

SERP features can be tracked alongside keywords for both Google and Google Mobile searches by turning on these metrics within Rank Tracker.

SERP feature definitions for Rank Tracker

SERP features may be returned for any keyword tracked in Rank Tracker.

Understanding SERP features keyword data

Learn how to do everything Rank Tracker related.

How To

Create a custom design with text, images, and links

Product Roadmap

Product Updates

System Status

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