Run site audits and analyze reported issues
By John and 4 others5 authors31 articles
Customize the Site Auditor Crawl SettingsA quick guide on what our site auditor's settings mean and what they do
View and analyze site audit pagesWe discuss how to analyze page-level tests and results.
Run a one time site auditNavigate to Site Auditor within the campaign you'd like to run a one time audit, then edit your settings before running the audit.
Schedule recurring site auditsIn Site Auditor settings, click edit, then select your frequency preferences from the available dropdown menus.
Exclude specific pages from being crawledClick the settings button at the top right to edit your crawl settings. You'll then enter the paths or URLs to be excluded from the auditor.
View audit issues and errorsOnce your audit has completed, view the issues/errors found by clicking each type of error
View previous site audit resultsHead to the site auditor's history tab and select the past audit you'd like to view results for.
Download site audit resultsClick the "Export" button at the top right, then choose either a PDF or XLS file, or a shareable web link.
Compare to a previous site auditHead to the site auditor settings and select the past audit you'd like to compare with from the drop down menu.
Delete old site auditor dataHead to the history tab in the site auditor, select the test data to remove and click the delete button.
Ignore tests or pages in the site auditorHover over the test or page you'd like to hide from your results, and click the eye icon next to it in order to dismiss it.
Show or hide ignored tests or pages in the site auditorClick the settings button at the top right, and select "show ignored tests" or "hide ignored tests" from the drop down menu.
Allow our site auditor via robots.txt and firewallAllow our site auditor to crawl your website, or to set specific paths to be crawled.
Verify "4XX Errors" reported by our site auditorIdentify what kind of 4XX error our site auditor is reporting and verify the link status at https://httpstatus.io
Why can't the site auditor find the Robots.txt file on my website?The site auditor checks the URL "example.com/robots.txt", and will report your robots.txt file as not found if it is missing at that URL.
Verify "NoFollow Attributes in Internal Links" reported by our site auditorUse your browser's developer tools to confirm when our site auditor flags "nofollow" internal links on your website.
Verify "Missing Https Redirect" reported by our site auditorOpen the HTTP version of the website in a browser that has never visited the website. It should not redirect to HTTPS.
Verify "Missing Canonical Tag" reported by our site auditorCheck your page's source code to verify the pages with missing canonical tags reported by our site auditor.
Verify "Missing Meta Description" reported by our site auditorVerify all the pages with missing meta descriptions reported by our site auditor within your page's source code.
Verify "5xx errors" reported by our site auditorVerify the link status at https://httpstatus.io/
Verify "Duplicate Titles" reported by our site auditorUse your browser's developer tools to search for <title> on the pages reported by our site auditor to find all the duplicate titles.
Verify "Missing Alt Attributes" reported by our site auditorUse your browser's developer tools to verify whether alt attributes are missing in the images reported by our site auditor.
Verify "Multiple H1 Tags" reported by our site auditorTo verify what our site auditor reports, use your browser's developer tools to search for <h1> to find all H1 instances on the page.
Verify "NoFollow Attributes in External Links" reported by our site auditorVerify what our site auditor reports using your browser's developer tools to find all the NoFollow external links within a page.
Verify "Sitemap.xml not Found" reported by our site auditorTo verify what our site auditor reports, access your website's robots.txt file to search for your website's sitemap.
How does the Site Auditor count the words on a page?The Site Auditor will count both visible and invisible text and will report a "Low Word Count" warning if your page has less than 200 words.
Why does the Site Auditor crawl NoFollow links?NoFollow links used to be treated as a directive by Google. However, these attributes are currently considered as a "hint".
How is the score in the site audit tool calculated?The site audit percentage score is a "grade" based on the issues we find, weighted by page depth and the importance of each issue.
What issues does the site auditor scan for? What does each issue mean?Description of all issues scanned for by the site audit tool
Site Auditor OverviewEverything you need to know about the site auditor tool.
Is the monthly page crawls limit "per campaign" or account wide?This number is account wide, and depends on your monthly plan.