Site Auditor is part of our SEO tools package. It helps you discover and fix on-site SEO issues, boost your clients' rankings, and improve the on-site experience for their website visitors.

The auditor scans for 40+ of the most common technical SEO issues. Here's a list of what we scan for, and how each issue affects your SEO.

Step 1: Open the Client where you'd like to connect Site Auditor, then click the Data Sources tab at the top.

Step 2: Click the blue Connect Data Source button in the upper right corner of the page.

Step 3: Search for Site Auditor in the search bar at the top, then click the Site Auditor card.

Step 4: Click Enable at the bottom left. After a few moments, the page redirects to the Site Auditor settings, where you can fill out the form to suit your needs.

Step 5: Click Save at the bottom left to save your settings and complete the connection.

You need to set up the crawl settings to finish connecting, but you can always change them later. See the "Customize Your Crawl Settings" section below for what each setting does.

Once your Site Auditor is enabled, it automatically runs a first crawl using the default crawl settings. When you open the Site Auditor dashboard, you'll see it initializing while that first audit runs.

Once Site Auditor is enabled, you'll find it under the Default Dashboard section in the left-hand panel of the screen.

Site audits are a key part of your SEO toolkit. On-site SEO is often neglected in favor of off-site work, but it can be just as important for high rankings. Site Auditor analyzes a site and tells you exactly which on-site items need attention.

Before you run an audit, make sure you've enabled Site Auditor (see above) and set your crawl settings to fit your needs.

Step 1: Navigate to Site Auditor within your Client of choice, then click the Perform Audit button in the upper right corner of the screen.

Step 2: In the window that appears, click Start Crawl. The auditor now crawls your website.

An audit can take anywhere from a few minutes to a couple of hours, depending on the number of pages crawled, the site's structure, and the current load on our servers. Our auditor is designed to run slowly and gently, so it doesn't overload the website with traffic.

Your audit runs in the background, so you can keep working, like creating reports, and come back once it's done.

After you've enabled Site Auditor and run an audit, you can adjust the crawl settings for future audits.

Step 1: Open the Site Auditor dashboard, then click the settings slider icon in the top right corner.

Step 2: Switch to the Settings tab, then click Manage to open your crawl configuration.

Step 3: On the settings overview, click Edit.

Step 4: Adjust any of the settings below, then click Save at the bottom left.

Here's what each crawl setting does:

To learn more about exclusions, see Site Auditor FAQ.

Instead of running each audit by hand, you can set Site Auditor to run automatically on a schedule.

Step 1: From within a Client, open the Site Auditor dashboard. Click the settings slider icon, switch to the Settings tab, then click Manage.

Step 2: Click Edit at the bottom right of the settings list.

Step 3: Click the Schedule dropdown, then select Weekly or Monthly. This reveals the other options, like day of the week (or day of the month) and time of day.

Step 4: Set a page crawl limit and any exclusions you'd like, then click Save in the bottom-left corner. Your audits will now run automatically on the next scheduled date.

The scheduled time follows the time zone in your Client settings.

When you open Site Auditor, the dashboard shows your most recent audit scores. Here's how the dashboard is laid out:

1. Tests, Pages, and History Tabs (Left sidebar)

2. The Action Section (Top buttons)

3. The Score and Stats Section

This shows key audit details, like the overall website score, the date it was crawled, how many issues are critical, how many are warnings, and more.

4. The Test Section

This table lists every test performed and the number of pages that failed each one. Use the search field to find a specific test. Clicking a test loads its detailed results.

Click the History tab from the main section to view past audit results. History shows all the audits you've run for the Client, along with their scores, duration, pages crawled, and statuses.

Clicking an audit loads its results on the same page. You can also compare results between two audits. For more details, see Site Auditor FAQ.

You can remove older audit data from the History section of the Site Auditor.

Step 1: Open the History section. Since this section is date-interactive, select the correct date range to show the audits you want to manage.

Step 2: Check the box beside any past audits you'd like to delete, then click the Delete button at the top left of the table.

We keep historical site audit data for 60 days. After that, it's automatically removed. If you want to keep long-term records, you can download your site audit data as a PDF report.

Anywhere from a few minutes to a couple of hours, depending on the number of pages crawled, the site's structure, and the current load on our servers. The auditor runs slowly and deliberately to avoid overwhelming the website. Audits run in the background, so you can keep working while you wait.

We keep historical site audit data for 60 days, after which it's automatically removed. To keep long-term records, download your data as a PDF report found in the Site Auditor FAQ article.

Once it's enabled for a Client, you'll find Site Auditor under the Default Dashboard section in the left-hand panel.

Open Site Auditor and click the Perform Audit button in the upper right corner, then click Start Crawl. See "Run a One-Time Audit" above.

A firewall or robots.txt rule may be blocking our crawler. See Site Auditor FAQ to fix this.

If you have any questions, please contact our friendly support team by following these instructions! We're available 24/5 to help 😄