Quantcast is a programmatic advertising platform (DSP) that agencies use to run display, native, video, CTV, and audio campaigns. With Quantcast connected, you can show your clients that ad spend right next to every other channel in their dashboards and reports, so they don't need a separate login to see it.

Click here to view all available Quantcast metrics and learn what's possible with the Quantcast integration!

To avoid a failed connection or error, you'll need:

Step 1: Log in to the Quantcast Platform.

Step 2: Click your profile icon, then click My Profile.

Step 3: Go to API Key, then click Create API Key.

Step 4: Copy the API key and API secret. You'll paste both into AgencyAnalytics.

Step 1: Open the Client where you'd like to connect Quantcast.

Step 2: In the Client dashboard's left sidebar, click the Plus (+) beside Data Sources.

Step 3: Search for Quantcast, then click the Quantcast card.

Step 4: Paste your API key and API secret, then continue.

Step 5: Pick the advertiser account for this Client, then click Connect.

One API key can reach several advertiser accounts, so the list shows every account your key can access.

Each connection reports on one advertiser account. That account's currency and time zone carry over, so every money value is in the account's currency and every day follows the account's local time zone.

Device Reach and Device Frequency come directly from Quantcast and don't double-count the same device. A device that saw your ad on three different days counts as a single impression for the entire period. That means the total is less than the sum of the rows, which is expected. The total you see is Quantcast's own figure.

A campaign counts as Active only when it's turned on, and at least one of its ad sets is turned on. If all of a campaign's ad sets are paused, it can't deliver anything, so it shows and filters as Inactive. This is the same rule Quantcast uses in its own campaign list.

The Campaigns and Ad Sets tables list paused campaigns and ad sets even if they didn't run during your date range, so they match your campaign list in Quantcast. Their metrics stay empty. Deleted and archived campaigns and ad sets only appear if they delivered during your date range.

Results follow each campaign's goal, just as Quantcast's campaign list does. Conversion campaigns count conversions, Traffic campaigns count site visits, and Site Engagement campaigns count engaged sessions. Other goals, like Reach, Clicks, and Completed Video Views, count as 0. Because an account total can mix these different types of results, use Conversions, Site Visits, or Engaged Sessions to compare like with like.

Quantcast doesn't share creative images, so the Creatives table shows only creative names and details.

Not yet. These metrics aren't available in this release. CPCV can't be calculated from other metrics because Quantcast calculates it based on video-only spend.

Quantcast only provides its breakdowns for the last two years, so AgencyAnalytics keeps 720 days of Quantcast data.

A day is imported only once, in the advertiser account's time zone. Today's data appears after the next daily sync.

If your API key loses access to the advertiser account, you'll be asked to reconnect. If the key was rotated or deleted in Quantcast, create a new API key and enter the new key and secret.

Each Quantcast connection uses its advertiser account's currency and time zone. All money values are in that account's currency, and each day follows that account's local time zone.

If you have any questions, please contact our friendly support team by following these instructions! We're available 24/5 to help