Note: White label settings are only available to the admin user of your subscription.

First, navigate to settings via the sidebar on the left, then select Login/Domain from the settings page menu.
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On this page, specify a "Site Name". The name that you enter here will be used as the title in the browser tab for your custom URL and will also appear in the footer of your report emails.

Next, you can choose to create either a custom subdomain or a custom domain.

Custom subdomains are available on all plans, while custom domains are only available on some plans.