Clients are the heart and soul of the AgencyAnalytics dashboard. All activities in the dashboard are based around Clients. One "Client" refers to one website or URL for which you're tracking metrics. All reporting functions are done on a "per Client" basis.

If you're a digital marketing agency, then in general, you'll have one Client for each separate Client URL you manage. 

For each Client (URL), you can track SERPs, attach social media properties such as a Facebook Page, YouTube channel, or Instagram business account, and integrate 3rd party data sources such as Google Ads, and more.

You may occasionally have more than one Client setup per customer. For example, this might occur if a customer has more than one website or more than one Google Business Profile.

Each Client in our system also has a "Client Dashboard" associated with it, where you can configure widgets which give you and your customers access to your most important metrics at a glance.