Deprecated Google Ad Manager Metrics
Tatum Savage avatar
Written by Tatum Savage
Updated over a week ago

Google Ad Manager has recently updated their API, deprecating 56 metrics in the process. As of 1pm EST on January 24th, these metrics will be removed from AgencyAnalytics.
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All removed Google Ad Manager metrics are listed in the table below.

invoiced_impressions

rich_media_video_pauses

partner_management_gross_revenue

rich_media_video_playes

partner_management_host_clicks

rich_media_video_replays

partner_management_host_ctr

rich_media_video_stops

partner_management_host_impressions

rich_media_video_unmutes

partner_management_partner_clicks

rich_media_video_view_rate

partner_management_partner_ctr

rich_media_video_view_time

partner_management_partner_impressions

total_video_break_end

partner_management_unfilled_impressions

total_video_break_start

rich_media_average_display_time

video_interaction_average_interaction_rate

rich_media_average_interaction_time

video_interaction_collapse

rich_media_backup_images

video_interaction_expand

rich_media_custom_event_count

video_interaction_full_screen

rich_media_custom_event_time

video_interaction_mute

rich_media_display_time

video_interaction_pause

rich_media_expanding_time

video_interaction_resume

rich_media_expansions

video_interaction_rewind

rich_media_full_screen_impressions

video_interaction_unmute

rich_media_interaction_count

video_interaction_video_skips

rich_media_interaction_impressions

video_viewership_engaged_view

rich_media_interaction_rate

video_viewership_skip_button_shown

rich_media_interaction_time

video_viewership_view_through_rate

rich_media_manual_closes

total_video_capped_opportunities

rich_media_video_completes

total_video_duration

rich_media_video_interactions

total_video_matched_duration

rich_media_video_interaction_rate

total_video_matched_opportunities

rich_media_video_midpoints

total_video_opportunities

rich_media_video_mutes

video_interaction_collapse

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