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Connect the AgencyAnalytics Model Context Protocol (MCP)

Our Model Context Protocol (MCP) lets you bring your client data directly into AI chat tools, so you can ask questions and get insights without switching tabs.

Written by Bethany Hibbert

You can find detailed MCP connection steps directly in your AgencyAnalytics account.

First, click the MCP icon on the right toolbar. Then, in the MCP slide-out, click the AI tool you'd like to connect with, and simply follow the steps listed.


How to Connect to Claude

Step 1: Navigate to claude.ai or open the Claude desktop app

Step 2: Go to Settings → Connectors → Add custom connector

Step 3: Configure the integration
Name: AgencyAnalytics
URL: https://api.agencyanalytics.app/mcp

Step 4: Complete authentication steps

How to Connect to ChatGPT

Step 1: Enable developer mode by following the OpenAI documentation.

Step 2: Once enabled, click "Create app" and use the following:

Name: AgencyAnalytics
URL: https://api.agencyanalytics.app/mcp

How to Connect to other AI tools

For all other MCP-compatible tools, use the following URL to connect to the MCP


Compatible Data Sources

AdRoll

Google Search Console

Shopify

AI Tracker

Grade.us

Simpli.Fi

Amazon Ads

Gravity Forms

Site Auditor 4

Avanser

GroundTruth

Snapchat Ads

BigCommerce

Highlevel

Spotify Ads

Bing Ads

Hubspot

StackAdapt

Bing Webmaster Tools

Instagram

Stripe

BirdEye

Keap

TikTok

CallRail

LinkedIn

TikTok Ads

CallSource

LinkedIn Ads

TrustPilot

CTM

Mailchimp

Twilio

Delacon

Marchex

Unbounce

Facebook Ads

Matomo

Vendasta

Facebook Social

Microsoft Clarity

Vimeo

GatherUp

Pinterest

WhatConverts

Google Ad Manager

Pinterest Ads

WildJar

Google Ads

Rank Tracker

WooCommerce

Google Analytics

Reddit Ads

X Ads

Google Display & Video 360

Salesforce

Yelp

Google Local Service Ads

SE Ranking

YouTube

Google My Business

Sendinblue / Brevo

Google Page Speed

SharpSpring

For now, the MCP supports queries related to a single client (no multi-client analysis). Admins and staff users can both connect to the MCP


External MCP Servers

External MCP servers let you connect AgencyAI to tools outside AgencyAnalytics, right from a client's profile.

Step 1: Open a Client, then click the AgencyAI button ✨, then Tools. MCP servers get added at the client level, so always start from the client you want to connect to.

Step 2: Select Add MCP server. This opens the connection setup.

Step 3: Find the third party's MCP server URL. Most platforms publish this in their knowledge base or developer docs. Fellow, for example, offers meeting recording data at http://fellow.app/mcp.

Step 4: Check how that platform authenticates. Some use OAuth, others use a bearer token. The third party's docs will confirm which one applies.

Step 5: Log in and authorize AgencyAnalytics. This grants access to that platform's data. You can use the connected tools right inside AgencyAI.

Once authorized, that platform's tools appear in the conversation, so an agency can pull in meeting notes, recordings, or other external data without leaving the chat.

Now you’ll have access to that platform’s MCP tools. So within your AgencyAI conversation, you’ll be able to use those tools to access data from that platform.

The external MCP Servers feature is in Beta, and we currently don't support MCP servers that require app approval (Google, Notion, ClickUp, etc.). We will be adding this support in the near future.


💬 Need additional help?

If you have any questions, please contact our friendly support team by following these instructions! We're available 24/5 to help 😄

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