You can find detailed MCP connection steps directly in your AgencyAnalytics account.
First, click the MCP icon on the right toolbar. Then, in the MCP slide-out, click the AI tool you'd like to connect with, and simply follow the steps listed.
How to Connect to Claude
Step 1: Navigate to claude.ai or open the Claude desktop app
Step 2: Go to Settings → Connectors → Add custom connector
Step 3: Configure the integration
Name: AgencyAnalytics
URL: https://api.agencyanalytics.app/mcp
Step 4: Complete authentication steps
How to Connect to ChatGPT
Step 1: Enable developer mode by following the OpenAI documentation.
Step 2: Once enabled, click "Create app" and use the following:
Name: AgencyAnalytics
URL: https://api.agencyanalytics.app/mcp
How to Connect to other AI tools
For all other MCP-compatible tools, use the following URL to connect to the MCP
Compatible Data Sources
AdRoll | Google Search Console | Shopify |
AI Tracker | Grade.us | Simpli.Fi |
Amazon Ads | Gravity Forms | Site Auditor 4 |
Avanser | GroundTruth | Snapchat Ads |
BigCommerce | Highlevel | Spotify Ads |
Bing Ads | Hubspot | StackAdapt |
Bing Webmaster Tools | Stripe | |
BirdEye | Keap | TikTok |
CallRail | TikTok Ads | |
CallSource | LinkedIn Ads | TrustPilot |
CTM | Mailchimp | Twilio |
Delacon | Marchex | Unbounce |
Facebook Ads | Matomo | Vendasta |
Facebook Social | Microsoft Clarity | Vimeo |
GatherUp | WhatConverts | |
Google Ad Manager | Pinterest Ads | WildJar |
Google Ads | Rank Tracker | WooCommerce |
Google Analytics | Reddit Ads | X Ads |
Google Display & Video 360 | Salesforce | Yelp |
Google Local Service Ads | SE Ranking | YouTube |
Google My Business | Sendinblue / Brevo |
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Google Page Speed | SharpSpring |
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For now, the MCP supports queries related to a single client (no multi-client analysis). Admins and staff users can both connect to the MCP
External MCP Servers
External MCP servers let you connect AgencyAI to tools outside AgencyAnalytics, right from a client's profile.
Step 1: Open a Client, then click the AgencyAI button ✨, then Tools. MCP servers get added at the client level, so always start from the client you want to connect to.
Step 2: Select Add MCP server. This opens the connection setup.
Step 3: Find the third party's MCP server URL. Most platforms publish this in their knowledge base or developer docs. Fellow, for example, offers meeting recording data at http://fellow.app/mcp.
Step 4: Check how that platform authenticates. Some use OAuth, others use a bearer token. The third party's docs will confirm which one applies.
Step 5: Log in and authorize AgencyAnalytics. This grants access to that platform's data. You can use the connected tools right inside AgencyAI.
Once authorized, that platform's tools appear in the conversation, so an agency can pull in meeting notes, recordings, or other external data without leaving the chat.
Now you’ll have access to that platform’s MCP tools. So within your AgencyAI conversation, you’ll be able to use those tools to access data from that platform.
The external MCP Servers feature is in Beta, and we currently don't support MCP servers that require app approval (Google, Notion, ClickUp, etc.). We will be adding this support in the near future.
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