Campaign Auditor is a Labs feature that is still in development. We're looking for your input to iterate and evolve the feature based on your needs. Take it for a spin, and let us know what you think by submitting a feature request here!
Please note Labs features are only available on some of our plans.
Campaign Auditor
Leverage a Campaign Auditor to provide a benchmark against industry standards for paid ads. Identify opportunities to optimize ad spend, improve ROI, and deliver more results to your Clients.
Campaign Auditor is currently available for all integrations listed below. More integration support will be added as we continue developing this feature.
Paid Ads | Social | Analytics | SEO |
Bing Ads | HighLevel | Ahrefs | |
LinkedIn Ads | Salesforce | Google Search Console | |
Spotify Ads | HubSpot | Majestic | |
Twitter Ads | YouTube | eCommerce | Moz |
Facebook Ads | Stripe | SEMrush | |
Google Ads | Call Tracking | Shopify | Local |
Pinterest Ads | CallRail | WooCommerce | Google Business Profile |
Snapchat Ads | WhatConverts | BigCommerce | Yelp |
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| Yext | |
MailChimp |
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Enable Campaign Auditor
To get started, hover over your profile at the top right of your screen, then click Labs.
On the Labs page look for the Campaign Auditor card then click the Add button. After a moment the button will turn gray to indicate this feature was added to the account.
Next, navigate to a client and click the Auditor tab at the top to open the Auditor page to view a performance score and to drill down into specifics for each paid ad channel.
Click the integration or channel name to open a slide out on the right with additional performance insights.
Understanding Audit Results
The health score is a percentage that shows how your client compares to others in our system — kind of like a report card or a ranking. We calculate it by looking at several things:
Trends: Are your metrics going up or down?
Anomalies: Are there any unusual spikes or drops?
Benchmarks: Are you ahead of or behind others in your industry?
Severity: How strong or weak are these trends and patterns?
All of that gets rolled up into a single number that tells you how “healthy” your client is compared to everyone else.
For further information, click the integration or channel to view additional insights into how this rating was achieved.
As this is a feature in development, we do not currently have the ability to provide regional or industry-specific benchmarking. Campaign Auditor provides general details on averages across industries and a North-America wide audience. To share feedback on what you'd like to see added, click here!
💬 Need additional help?
If you have any questions, please contact our friendly support team by following these instructions! We're available 24/5 to help 😄