What are filters?
Filters give you the option to help you organize or display a specific set of data in your reports and dashboards. For example, in the Google Ads integration, you can display data that is only related to the Display Network, or show data from the Search Network.
While in a report, you can filter the keywords in a Rank Tracker table by choosing a specific location, or by choosing a set of keywords that have been grouped together by a tag.
Where do I find my filters?
The filters are found in an integration's "Settings" slide-out, and whenever you customize a widget.
In the example below, you will see the following filters for the Google Ads integration:
Filter by Network,
by Campaigns,
Filter data to show or hide PPC markup,
by showing or excluding Zero Impression stats,
and lastly by Google Ad campaigns.
How to apply filters in my dashboard and report widgets?
Applying a filter in a dashboard
Applying a filter is done by simply selecting an option from any of the available filter dropdowns, and the dashboard will immediately update with these new filter settings. You can also apply multiple filters at the same time.
Tip: if the dashboard data looks to be off, you can check if there are any filters applied, and that removing unnecessary filters may help display correct data.
Applying a filter in a widget
Widget filters are accessed by going to the Edit Widget window, and this can be done by clicking on the ellipsis "..." that appears when you mouse over a widget and clicking Edit on the popup box.
Here's an example of the filters you will see in a Rank Tracker widget. Selecting any of the options below, and then clicking "Save Settings" will filter the keyword data in the widget.
Why do my filters reset every time I open an integration?
Whenever an integration dashboard is opened, you will notice that any selected filters will reset as we will always report the metrics unfiltered. This way you will always have an unbiased view of your data.
Here's a tip if you want to save the filters from your integration dashboards: You can easily add what you see to your automated client reports via our "add to report" option.
This instantly creates a new section in a report, and this section will include the exact widgets and filters that you've set on the integration
Why are filters different for each integration?
The filters are determined by the available metrics and API instructions for each platform. You will find an example below between Facebook Ads and Google Analytics.
Facebook Ads
Google Analytics
In the example above, Facebook Ads has filters regarding "Attribution" while Google Analytics has "Goals" and "Segments".