All Collections
Google Analytics accounts not showing in the connection list
Google Analytics accounts not showing in the connection list

Here are some steps to take if you're unable to see your Google Analytics account in the connection list.

David Diaz avatar
Written by David Diaz
Updated over a week ago

Why are some of my Google Analytics accounts not showing in the connection list?

1) Check permission level

Google requires that users have "Analyst", "Editor" or "Administrator" permissions to access the data, as well as no data restrictions.

To view permissions, sign into Google Analytics.

  • Click Admin, and navigate to the desired account/property/view.

  • In the Account, Property, or View column, click Access Management.

Graphical user interface, text, application

Description automatically generated

2) Use your tracking ID (UA number) to find your view

Sometimes the name of the view displayed on our connection list won't match the one you see at

To troubleshoot this, search your view by its tracking ID (UA number). You can find your view's UA number by clicking the name of your view at the top left corner of your Google Analytics account (right next to the Google Analytics logo).

In the menu that appears, you can see the UA number and view number of all views.

Match these numbers to the numbers shown when connecting your Google Analytics integration in AgencyAnalytics to ensure you're looking at the correct data.

3) Verify that you're not connecting an App+Web property

Unfortunately, App+Web properties are not available via Google's API. Verify that the view you're looking for is not under an App+Web property.

4) Is your client using Universal Analytics or GA4?

We can tell this by looking at the property ID; UA accounts begin with the letters “UA” (e.g. UA-123456789-1), whereas a GA4 property will not begin with the letters “UA”. Instead, you’ll simply see numbers (e.g. 123456789).

To check which version of Analytics you’re using:

  • Sign in to your Analytics account.

  • Click Admin.

  • Select an account from the menu in the ACCOUNT column on the top left:

  • Select a property from the menu in the PROPERTY column:

For example, this would be a Universal Analytics Property number:

And this account number represents a GA4 property:

If your client’s account has a UA property, it will not show up on AgencyAnalytics’ side in the GA4 Integration options, and vice versa.

What's Next:

Did this answer your question?